130 Years of FALKE – Your stories shape our story.
For our anniversary, we’re putting the spotlight on those who make FALKE what it is: you, our customers. Your experiences, memories, and personal FALKE moments are at the heart of this campaign. Many customers shared their stories and helped shape the face of this special campaign. From your submissions, a campaign emerged that shows what FALKE truly stands for: quality that connects – across generations. Thank you for being part of our journey.
OUR FALKE FAMILIES
130 Years of FALKE – From Generation to Generation
130 YEARS LIMITED EDITION
“This is not a sock – This is FALKE”
Two generations, two personalities, one profound bond: Matthias and Gitta Schweighöfer are the new faces of our campaign “From Generation to Generation.” Authentic, approachable, and style-conscious, they embody exactly what FALKE has stood for over 130 years: family values, creative expression, and genuine character.
What unites a German heritage brand with a family of artists? More than one might think. Matthias and Gitta Schweighöfer and the company FALKE share a common attitude: an awareness of heritage, a love of craftsmanship, and a commitment to preserving quality over time.
Both generations of the Schweighöfer family stand for individuality and expressiveness – and for a sense of togetherness built on trust and respect. In their collaboration with FALKE, an authentic picture emerges: not a staged family idyll, but a lived closeness – with edges, depth, and character.
FALKE ICONICS
What endures across generations? Quality you can both see and feel. Our FALKE Iconics are precisely that: timeless essentials that have become an integral part of everyday life for decades. They embody craftsmanship, a flawless fit, and uncompromising comfort.
With internationally renowned German model Franziska Knuppe and her daughter Mathilda, FALKE puts two generations of customers centre stage who unite tradition and contemporary spirit, as well as family bonds and continuity: two generations connected by a sense of style and an awareness of values.
While Franziska opts for timeless elegance with fine materials, Mathilda brings a casual freshness and youthful lightness to the styling. Both share a commitment to quality and an eye for special details.
130 Years – FALKE Says “Thank You”
130 years of FALKE – none of it would have been possible without the people who have accompanied FALKE throughout the years. That is why we sincerely say “Thank You”: to our employees, our partners, fellow collaborators – and above all, to our loyal customers worldwide.
From product development, through retail, to wardrobes and sock drawers: every single contribution has shaped FALKE – and continues to do so today. Many of our customers have accompanied us for generations, trust our quality, and pass that trust on – from parents to children, from friend to friend.
Our campaign “From Generation to Generation” is a heartfelt thank you to all of you. You make FALKE what it is: a family-owned company with values, integrity, soul, and a vision for the future. We look forward to continuing this journey together.